Developing a Major Gifts Program Part 2: Ask Not? Why Not?

(This is part two of a two-part series. While you are not required to register for both parts, we encourage you to do so.)

By far the most effective means of solicitation — ten times as effective as mail and five times as effective as a personal phone call by most estimates — is the personal solicitation. However, for many people, the art of the ask is also one of the most difficult skills to master. In this workshop, you will learn how to “make the ask” by stating your case succinctly and persuasively. Building on the theory presented in part one of this two-part major donor series, this interactive webinar teaches participants to “make the ask” in a supportive setting.